Marketing insights for law firms, lawyers and legal services.
Everybody knows a business has a specific target audience and engaging them can be difficult. When it comes to the tone and style of your content, if done correctly, this is one way you can successfully attract your consumers. So, why do you need a tone, voice and style? If you have more than one person writing content for you […]
The decision to invest in a new website is often a difficult one to make. Today, we look at some of the most important considerations for your law firm when thinking about commissioning a new website. Trends and technology Perhaps your law firm have had the same site for several years and you’ve grown quite […]
If you look at the bottom right corner of the Solve Legal Marketing website, you’ll see that in one simple click you can start a live chat with one of our experts. If you aren’t using live chat on your website, you are missing out on a whole host of potential enquiries and new clients! […]
Having an online presence is a necessity for most legal businesses. Having an SEO optimised website should, of course, be your main priority, but anything you can legitimately do to increase the amount of times your business shows up in search results should also be considered. Bing ‘places for business’ listings help customers (and potential […]
Should you publish pricing information on your website? This is a question that many legal businesses have been wrestling with in recent years, but for many regulated firms, you’ll now have to publish this information from December 2018. If you are a solicitor or licenced conveyancer, you’ll probably already know your regulator’s opinion on the matter (as both the SRA […]
Local Search Engine Optimisation (SEO) is the process of optimising your website (and certain external web properties you control) to increase your rankings on the major search engines, for a local audience. SEO allows you to target the whole online world. If, however your target audience for your business is in a certain town, city […]
Having started Phillips Trust Corporation in 2017 and enjoying a sustained year of growth, the company associates desired to improve their online presence that could lead to increased levels of converted enquiries. Solve Legal were contacted because of their expert knowledge in web design and marketing that could help renew and refresh their digital presence. […]
It’s no secret that marketing is the best way of getting your practice noticed. Whether you’re well established within the sector or are just starting out, developing a marketing plan is the most effective way of boosting client enquiries for any business, will writing and estate planning firms included. Whilst most professionals are aware of the […]
The legal marketing world moves very quickly, new trends and strategical techniques in our industry pop up and transform the way we connect with our audiences on a regular basis. Keeping up takes a certain amount of effort. In this blog we have put together a guide on a handful of marketing trends that you […]
Now that the Legal Services Board (LSB) has approved the new rules and reforms that were proposed by the Solicitors Regulatory Authority (SRA), legal service firms have until to December 2018 to comply with the proposed changes. Whilst we are in the midst of summer, visions of the festive season are still a summer holiday and autumn […]
