Marketing insights for law firms, lawyers and legal services.
It’s no secret that marketing is the best way of getting your practice noticed. Whether you’re well established within the sector or are just starting out, developing a marketing plan is the most effective way of boosting client enquiries for any business, will writing and estate planning firms included. Whilst most professionals are aware of the […]
The legal marketing world moves very quickly, new trends and strategical techniques in our industry pop up and transform the way we connect with our audiences on a regular basis. Keeping up takes a certain amount of effort. In this blog we have put together a guide on a handful of marketing trends that you […]
Now that the Legal Services Board (LSB) has approved the new rules and reforms that were proposed by the Solicitors Regulatory Authority (SRA), legal service firms have until to December 2018 to comply with the proposed changes. Whilst we are in the midst of summer, visions of the festive season are still a summer holiday and autumn […]
Whether you work in a small firm that deals with very few clients or a large firm that handles thousands, every firm needs a website – but they need it to stay secure especially if you are housing important information. Most people, including many ‘professionals’, think that it’s never going to happen to them; but […]
One of the main questions we’re always asked by conveyancers tends to go something like this: ‘How can we position our firm as the ‘go to’ for conveyancing in our area’? The answer to this lies, in part, in adopting a content marketing strategy which will work for your business. We’d all accept that in life, […]
In recent years, much of content marketing shifted to video streaming. In 2005, as the oldest of millennials entered college, YouTube came onto the online scene and opened video expression to the masses, and as the company grew, more corporations create their own profiles. From fashionistas to singers, stars are born on YouTube. Other platforms […]
One of the most important parts of LinkedIn is your profile. It’s the first port of call for anyone looking for you on Linked In (and remember that people may also have found your Linked In profile via a general Google search as well as just by being on the Linked In platform themselves) and […]
In order to achieve usable brainstorming ideas for your company, it all depends on the meeting you are going to hold and the people attending it. Before this meeting, ensure you have the right amount of people as too many can cause mediocre ideas restricting talking about a complex idea in depth. So what tips can […]
Print is everywhere. From the newspaper left on the train to the magazine in your GP’s waiting room, it’s easy to forget just how often we engage with it on a day to day basis. . Whether it’s leaflets, posters, business cards or articles in newspapers, the type of print you use can have a […]
Creating an ‘all singing and dancing website’ for your law firm is all well and good, but if it doesn’t convert traffic into leads you are missing a trick. We look at some best practices you should implement to maximise the enquiries you receive. Get to the point – quickly You have a matter of […]
